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Wow! Coffee!

Interview, Photography by Annie Liao

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Woo boss
《Frog Cafe》
.Hour: 1000 - 2200
.Tel: 02-2506-1716
.Add: 5, Alley 69, Song-Giang Rd.

1. Why did you open this coffee shop?

I initially built a studio as my photography and design playground, but then the studio developed into an art gallery, which then developed into a coffee shop, which became the first cyclist-friendly café in Taiwan (I am an avid cyclist).

2. Why here?

Budget. I wanted a quiet place situated near the main street.

3. How did you come up with the name?

Frog was my nickname when I was serving my military duty. Can’t think of a better way to name my café.

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4. What do you remember the most at this cafe?

We offer venue services, so there have been quite a few interesting events, including private sales meetings and numerous proposals.

5. Who do you remember the most at this cafe?

We had a Japanese expatriate, who often biked to the shop and spent his afternoon sipping coffee, relaxing. C’est la vie!

6. What's your least favorite question from costumers?

“Is Frog here?” I am not really into socializing.

7. What's your most memorable cafe?

“Narrow Gate” in Tainang. It’s in an ancient house, and the entrance is like its name: narrow.

8. What food goes best with coffee?

Black forest cake.

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9. Any food or beverage recommendation for foreigners?

Frog house blend. It’s got a thick, delicate taste, best used when you drink slowly. Frog coffee is good as well, because you get to taste coffee with ice cream!

10. Where is your favorite seat in this cafe?

The wooden table and chairs in the outdoors because of its ambience. Besides, I like wooden tables.

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11. What kind of music goes best with coffee?

I like classic movie soundtracks.

12. Recommendations for non-coffee drinkers?

Highly recommend our seasonal juice, which often runs out quickly.

13. What's your favorite coffee flavor?

Mocha. I don’t really like food with a strong taste, so black coffee is not for me.

14. When do you drink coffee?

Almost every day during daytime, because what can be more convenient to drink coffee than having a coffee shop on your own?

15. How did you fall for coffee?

I didn’t start drinking coffee until I was 27 or 28. Like most people, I fell for it slowly and steadily.

16. What's the link between coffee and personality?

Black coffee seems to fit sales professionals, and espresso is for those who are picky.

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17. What's the style of your store?

I hope the customers feel free and artsy. Hopefully they bike here as well.

18. In one sentence, describe your cafe.

Frog, which sounds like “Wow” in Mandarin, is a place where you will shout out “Wow! Coffee.”

19. In your opinion, what makes Taiwan special?

People. It’s always the people that makes a shop special.

20. What's your favorite place in Taiwan?

The B&B in Hualien and Taitung. You get to ride along the country road and enjoy the magnificent view of rice stalk in mid June and early December.

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